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Mission, vision and values

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MISSION

To lead and drive the transition towards integrated, sustainable and connected mobility and logistics, promoting a modern and innovative environment. Through territorial transformation and development, our ambition is to make the Basque Country an attractive place to live, where efficient mobility and responsible logistics contribute to social well-being and sustainable economic growth.
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VISION

As the driving force behind the competitiveness of the entire mobility and logistics value chain in the Basque Country, we promote innovation and the sustainable transformation of the sector. We support the growth of our associates and the local area by providing advanced solutions and encouraging active collaboration between multiple stakeholders. By anticipating trends and opportunities, we work to build a more efficient, safe and responsible sector ecosystem.
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VALUES

  • Continuous innovation. We are committed to innovation as a key competitive factor in the sector, positioning ourselves as a benchmark to promote and guide the ongoing management of innovation within the mobility and logistics business sector.
  • Commitment and collaboration. We are committed to leading the competitive transformation of the mobility and logistics sector in the Basque Country and to strengthening multi-sector alliances through cooperation.
  • Added value. We work to add value and respond to the needs of our members, contributing to their individual and collective development.
  • Proximity: We provide personalised support to help design global responses, actively listening to the different needs of the sector’s operators.
  • Economic development. We aim to be a leading agent that contributes to the sector’s economic growth by promoting decent employment and the creation and attraction of talent.
  • Social impact. We promote efficient and fair mobility in line with the Sustainable Development Goals (SDGs).
  • Commitment to equality. We promote inclusiveness and equality within the sector.
  • Global competitiveness. We enhance our clients’ capacity to compete in national and international markets, fostering dynamism and raising sector standards.